![Gerber uses Tweetedtrips.com Gerber uses Tweetedtrips.com](https://sandjam-web.s3.amazonaws.com/uploads/2012/11/gerber-720x220.jpg)
US outdoors giant Gerber have a launched their new brand site, centred around their “Hello Trouble” campaign which sees their ambassadors tour the country spreading the message of Gerber Gear. Their trip is being tracked by a live tweet map powered by Tweetedtrips.com, a site I built and run independently.
Their site features some stunning design and a really nice implementation of infinite scrolling. It’s the kind of site that is designed to be played with, it’s very usable, intuitive and begs to be explored.