This online meal-planner encouraged users to sign up to get access to four weeks of healthy recipes to start the new year.
Single-page web app
The goal was to make this self-contained site super-quick and easy to use. I build a simple custom javascript framework to render the mealplan as a single-page web app. The templates were rendered with Handlebars.
Fully integrated IDAM solution
Linked in to the existing sign in system, the registration process gathers some additional parameters to complete a user’s profile and allows them to choose between one of 5 different mealplans corresponding with different special diet preferences.
Email triggers
A further integration with the email marketing platform allows welcome emails and custom weekly emails to be dispatched according to the mealplan chosen.
Chat-bot
A custom on-site chatbot was built to deliver ingredient and nutrition information in an engaging and novel way.
